Course Form: SME Development & Innovation

Title
SME Development & Innovation
Location
In-Country
Duration
4 Days

Course Aim

On completion of the 4 - day programme, delegates will have:

  • A good working knowledge of the techniques, tools and skills of international marketing and export promotion
  • Increased skills & knowledge of personnel working in SME Agencies and Ministries of Trade and Industry
  • Effective guidlines on innovation and the implementation of new business ideas
  • Developed an understanding of Exports and the active role of export promotion personnel in fulfilling those needs
  • Developed analytical, consultancy and advisory skills
  • An opportunity to carry out a project under guidance with a view to introducing a variety of measures to increase SME marketing effectiveness

Content

  • Practical steps and Guiding Principle
  • Creating a Competitive Business Environment
  • Building Institutional capacity to Support SME Development
  • Innovation Hubs and Support
  • Fostering the Entrepreneurial Spirit
  • Linking ¬†Indigenous SMEs with FDI
  • Mentoring and Relationship Building

 

 

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